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Singapore Tourism Board launch wireless pilot studies

Tourism 21 is the STB's concerted response to partake of the anticipated growth in the regions tourism by active contribution to developing regional tourism.. The project is derived from an intensive and collaborative effort by the Singapore Tourism Board, together with members of the private sector and other government agencies. It paints a vision of Singapore as a Tourism Capital, an exciting and captivating picture of what the tourism industry can achieve.

Source Singapore Tourism Board


Call For Collaboration (CFC) For Wireless Applications In Tourism

The Call for Collaboration (CFC) for Wireless Applications in Tourism was announced on 22 Feb 2002 to encourage the piloting of innovative Wireless applications for Singapore's tourism sector.

Singapore Tourism Sector

In 2000, there was an estimated 7.6 million visitors to Singapore.

This represented an increase of 10.5% compared to the corresponding figure of 6.9 million in 1999 and a 23% increase as compared to 6.2 million in 1998. Tourist expenditure in the same year was estimated at $4.91 billion, an increase of 7.0% over 1999. Despite such positive upward trends in the local tourism sector, globalisation has resulted in greater competition for tourist destinations; new and existing tourist markets, each pander to varied consumer needs and increased consumer sophistication has necessitated more personalised and location-specific services for visitors.

Tourism and Wireless
The Confluence of Personalised and Localised Services

At the same time, there has been a phenomenal global uptake of personal mobile devices that holds the promise of meeting such demands from the average traveller. Mobile penetration rates of Indonesia (2.1%), Japan (53%), Malaysia (24%), Australia (60%), UK (62%), PR China (7%) - all Singapore's top visitor-generating markets, are recording healthy growth rates; the familiarity of mobile device for these visitors represent a credible channel for personalised services when they are visiting Singapore. Coupled with Singapore's diverse and robust wireless infrastructure in Personal Area Networks (PAN), Wide Area Networks (WAN) and mobile networks, Services can be innovatively deployed on these wireless technologies to meet the diverse yet personalised needs of visitors during their stay in Singapore.

Call for Collaboration Wireless Tourism Applications

To this end, the Singapore Tourism Board (STB) would like to invite global and/or local best-of-breed wireless technology providers and companies in the local tourism/hospitality sector to collaborate in the trial and pilot of innovative wireless applications for the local tourism sector. Proposals will be evaluated by a Committee comprising officers from STB and IDA. Selected projects will qualify for funding by STB from existing grant funds such as the Tourism Development Assistance Scheme (TDAS).

Full details of the Call for Collaboration can be found at :
http://www.stb.com.sg/cfc/cfc.stm

For enquiries related to the Wireless Tourism CFC, please contact Sharon Snodgrass at Sharon_Snodgrass or
Tel no: (65) 68313-326 and (65) 6734-9102.